Sobi Partner Products has an in-house digital marketing department and we are actively using digital channels in our marketing efforts.
Both patients and physicians are increasingly using the internet to look for information about diseases, diagnoses and pharmaceutical products. We empower patients by providing information about diseases, and aid physicians with content about our products. Here are our websites:
Apps are a great way to utilize smartphone features like internet access, mobile phones, localization and user friendly touch-screens. We created the HAELP app for patients with HAE.
In our marketing efforts, we use a wide range of tools in the digital markering toolbox, like tablet presentations and movie clips, e-detailing and e-mailings.